We work with RugbyReach, Nike’s UK rugby teamwear partner, to persuade rugby clubs from grass roots to premier and elite teams to play in the very best Nike kit.

As part of the deal, we’ve built a sophisticated online store that gives every participating club a ‘branded’ shop-window. That means clubs can exploit e-commerce opportunity to sell branded Nike kit, without the associated set-up and management costs.

It’s an offer that’s proving hugely attractive to clubs and organisations at every level. Clubs like Bristol and London Welsh, Barnes and Launceston, even the big rugby charity, Wooden Spoon are already reaping the rewards of our kit creator. We are also working with the IRB and RFU to provide a worldwide coaching and training kit service to all accredited coaches.

This week, we’ve teamed up with ESPN in a promotion to support to their exciting new coverage of premiership Rugby next season. And that coverage will feature our latest Nike Teamwear club, premiership side Saracens.